We are a boutique studio comprised of design thinkers that create authentic brand experiences

NOT FOR PROFIT

AARP LifeReimagined.org

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Life Reimagined is a personalized platform that gives people tools, resources and support so they can make their possibilities real. As a member of the innovation team, 10012 contributes with digital strategy services, product vision, design and app/website development.

Technology

Rangri Food ordering platform

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Rangri is the world’s first for-profit food delivery website with a social mission at its core. Rangri donates 50% of its net profit to pre-approved ORGs of the user’s choice. Conceived by 10012’s founder, and produced by 10012’s team, Rangri was launched in Curitiba OCT ’13. rangri.com.br

fashion & technology

CutOnYourBias.com Crowdsourced Fashion Ecommerce Platform

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Conceived by Louis Monoyudis, Cut on Your Bias is a social shopping website that allows consumers to interact on design decisions, preproduction. 10012’s team was commissioned to turn Monoyudis’ ambitious idea into a sophisticated, intuitive, fully customized and inherently social e-commerce platform.

PHARMACEUTICAL

Molecular Templates Branding, Design, Photography

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Molecular Templates, Inc. is a biopharmaceutical company focused on the discovery and development of a new class of biologic therapeutics. 10012 was commissioned to shoot original photography and create its corporate identity, collateral materials and website.

LUXURY REAL ESTATE

Pandiscio Digital Strategy, Web Production

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10012 was commissioned by Pandiscio on a variety of projects including HL23, The Mark Hotel, Nouvel Chelsea, Island Gardens Miami, 51º Leukerbad, Soho Mews and GoldenEye, among others, to support their branding and marketing efforts with digital strategy and web production.

NOT FOR PROFIT

AARP Lifetuner.org

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Winner of the IDEA Gold Award, Lifetuner.org is a platform dedicated to helping young adults take control of their financial futures. 10012’s role included content strategy/simplification, social strategy, design and original photography.

CONSUMER GOODS

AOC Americas Bilingual, Multi-region Website

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10012 designed and developed AOC’s multilingual / multiregion desktop & mobile website for all North, Central and South America regions. Responsibilities included information architecture, extensive art direction and graphic design, front-end and back-end development for bilingual content, content management system development and maintenance.

NOT FOR PROFIT

AARP Voices of Civil Rights

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The website was part of the multi-faceted Voices of Civil Rights project, a joint initiative by AARP, the Leadership Conference on Civil Rights, and the Library of Congress to preserve firsthand accounts of the Civil Rights Movement. The Webby winning website, created by 10012, collected more than 4,000 stories of courage and sacrifice, hope and redemption. The stories were donated to the Library of Congress.

APPAREL

Nike Total Magia Soccer Shoe Launch

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10012 was commissioned to extend nike’s global integrated marketing campaign onto the web with relevant regional and localized content in Brazil, Argentina, Chile, and Mexico. Through a compelling and entertaining user experience, the website helped Nike sell Total Magia out across all markets two months into the campaign.

BROADCAST

Bravo Project Runway Advergame

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Bursting at seams with creativity and drama, Project Runway's Season 1 received critical acclaim including an Emmy nomination for outstanding competitive reality series. 10012 was commissioned to devise, design and produce a viral advergame that kept users engaged through the season. 80,000 people played the game on a weekly basis.

BROADCAST

Showtime Sleeper Cell Website & Advergame

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10012 was commissioned to extend showtime’s integrated marketing campaign onto the web. Comprised of daily blogs, teaser videos and a cutting edge advergame that helped viewers familiarize themselves with the different characters, our campaign helped drive large tune-in audiences to watch the series’ 10 back-to-back episodes, teased viewers with complementary content and helped them dive deeper into the show’s narrative.

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We are a boutique brand innovation partner.

We specialize in strategy, design, and technology. We love building great products and concepts that drive results.